Relentless Reply | A brand operated by Relentless Holdings, Atlanta, Georgia
Effective Date: August 5, 2026
1. Introduction
This Privacy Policy describes how Relentless Reply (“Company,” “we,” “us,” or “our”), a brand operated by Relentless Holdings, collects, uses, and protects information in connection with the reputation management and customer communication automation services we provide to our business clients (“Clients”) and, where applicable, the customers of those Clients (“End Customers”).
2. Information We Collect
Client Business Information: business name, owner or contact name, email, phone number, business address, billing information, and login credentials for connected platforms (e.g., Google Business Profile).
End Customer Information (Provided by Client): names, phone numbers, email addresses, and transaction or service history that Clients upload or connect for the purpose of sending automated review requests and related communications.
Communications Data: content and metadata of SMS and email messages sent through the platform, including delivery status and response data.
Website Usage Data: IP address, browser type, pages visited, and cookies collected through our website and client portal.
Payment Information: processed securely through our third-party payment processor (Stripe); we do not store full payment card numbers.
3. How We Use Information
To provide, operate, and improve the Relentless Reply service
To send automated review requests, review-response assistance, and related communications on behalf of Clients
To process billing and manage the free trial and subscription
To provide Client reporting and dashboards
To communicate with Clients about their account, service updates, and support
To comply with legal obligations
4. SMS and Email Communications / TCPA Compliance
The Relentless Reply platform is built on GoHighLevel and is used to send automated SMS and email communications on behalf of Clients to their own End Customers.
Clients represent and warrant that they have obtained all necessary consent from their End Customers to receive such communications, and that all End Customer data provided to Relentless Reply was collected in compliance with the Telephone Consumer Protection Act (TCPA), the CAN-SPAM Act, and all other applicable laws. Responsibility for the lawfulness of contacting any End Customer rests with the Client, as further described in our Terms of Service.
Relentless Reply uses A2P 10DLC registered messaging in accordance with carrier and regulatory requirements.
5. How We Share Information
We do not sell personal information. We may share information with:
Sub-processors and platform providers necessary to deliver the service (e.g., GoHighLevel, Stripe, Google Business Profile API)
Professional advisors (legal, accounting) as needed
Government authorities, if required by law or to protect our legal rights
6. Data Security
We use commercially reasonable administrative, technical, and physical safeguards designed to protect information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
7. Data Retention
We retain Client and End Customer information for as long as needed to provide the service and as required by law, or until a Client requests deletion of their account data.
8. Your Rights
Clients and End Customers may request access to, correction of, or deletion of their personal information by contacting us at [email protected]. End Customers wishing to stop receiving text messages may reply STOP to any SMS, or use the unsubscribe link provided in emails.
9. Children's Privacy
Our services are not directed to individuals under the age of 18, and we do not knowingly collect information from children.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Material changes will be communicated to Clients by email or through the platform.
11. Governing Law
This Privacy Policy is governed by the laws of the State of Georgia, without regard to its conflict of law principles.
